Privacy Policy
Privacy Policy for Apex SEO
Thank you for choosing to be part of our community at APEX SEO LLC ("APEX SEO LLC”, “we”, “us”, or “our”). We are committed to protecting your personal information and your right to privacy. If you have any questions or concerns about our policy, or our practices with regards to your personal information, please contact us at Info@apex-seo.com.
NOTE: This website is not intended for visitors from the European Union. If you are visiting from the European Union, or otherwise believe your personal information is subject to the General Data Privacy Regulation (GDPR), please leave the website.
When you visit our website https://apex-seo.com/, and use our services, you trust us with your personal information. We take your privacy very seriously. In this privacy policy, we describe our privacy policy. We seek to explain to you in the clearest way possible what information we collect, how we use it and what rights you have in relation to it. We hope you take some time to read through it carefully, as it is important. If there are any terms in this privacy policy that you do not agree with, please discontinue use of our Sites and our services.
This privacy policy applies to all information collected through our website https://apex-seo.com/, and/or any related services, sales, marketing or events (we refer to them collectively in this privacy policy as the "Services").
Please read this privacy policy carefully as it will help you make informed decisions about sharing your personal information with us.
1. WHAT INFORMATION DO WE COLLECT?
Personal information you disclose to us
In Short: We collect personal information that you provide to us such as name, address, contact information, passwords and security data, and payment information (“Personal Data”). We also collect data about your interactions with our website, such as your usage data, IP address, and geolocation data (“Usage Data”), using cookies, as described below.
We collect personal information that you voluntarily provide to us when expressing an interest in obtaining information about us or our products and services, when participating in activities on the Services or otherwise contacting us.
The personal information that we collect depends on the context of your interactions with us and the Services, the choices you make and the products and features you use. The personal information we collect can include the following:
Name and Contact Data. We collect your first and last name, email address, postal address, phone number, and other similar contact data.
Credentials. We collect passwords, password hints, and similar security information used for authentication and account access.
All Personal Information that you provide to us must be true, complete and accurate, and you must notify us of any changes to such Personal Information.
Information collected from other sources
In Short: We may collect limited data from public databases, marketing partners, and other outside sources.
We may obtain information about you from other sources, such as public databases, joint marketing partners, as well as from other third parties. Examples of the information we receive from other sources include: social media profile information; marketing leads and search results and links, including paid listings (such as sponsored links). We will inform you about the source of information and the type of information we have collected about you within a reasonable period after obtaining the personal data, but at the latest within one month
2. HOW DO WE USE YOUR INFORMATION?
In Short: We process your information for purposes based on legitimate business interests, the fulfillment of our contract with you, compliance with our legal obligations, and/or your consent.
We use personal information collected via our Services for a variety of business purposes described below. We process your personal information for these purposes in reliance on our legitimate business interests, in order to enter into or perform a contract with you, with your consent, and/or for compliance with our legal obligations. We indicate the specific processing grounds we rely on next to each purpose listed below.
We use the information we collect or receive:
-To send administrative information to you. We may use your personal information to send you product, service and new feature information and/or information about changes to our terms, conditions, and policies.
-To post testimonials. We post testimonials on our Services that may contain personal information. Prior to posting a testimonial, we will obtain your consent to use your name and testimonial. If you wish to update, or delete your testimonial, please contact us at Info@apex-seo.com and be sure to include your name, testimonial location, and contact information.
-Deliver targeted advertising to you. We may use your information to develop and display content and advertising (and work with third parties who do so) tailored to your interests and/or location and to measure its effectiveness.
-To enforce our terms and conditions, and for other reasons relating to our contract with you.
-To respond to legal requests and prevent harm. If we receive a subpoena or other legal request, we may need to inspect the data we hold to determine how to respond.
-To respond to user inquiries/offer support to users. We may use your information to respond to your inquiries and solve any potential issues you might have with the use of our Services.
-For other Business Purposes. We may use your information for other Business Purposes, such as data analysis, identifying usage trends, determining the effectiveness of our promotional campaigns and to evaluate and improve our Services, products, marketing and your experience. We may use and store this information in aggregated and anonymized form so that it is not associated with individual end users and does not include personal information. We will not use identifiable personal information without your consent.
3. WILL YOUR INFORMATION BE SHARED WITH ANYONE?
In Short: We only share information with your consent, to comply with laws, to provide you with services, to protect your rights, to fulfill business obligations, or with our business partners, as provided below.
We may process or share data based on the following legal bases:
-Consent: We may process your data if you have given us specific consent to use your personal information in a specific purpose.
-Legitimate Interests: We may process your data when it is reasonably necessary to achieve our legitimate business interests.
-Performance of a Contract: Where we have entered into a contract with you, we may process your personal information to fulfill the terms of our contract.
-Legal Obligations: We may disclose your information where we are legally required to do so in order to comply with applicable law, governmental requests, a judicial proceeding, court order, or legal process, such as in response to a court order or a subpoena (including in response to public authorities to meet national security or law enforcement requirements).
-Vital Interests: We may disclose your information where we believe it is necessary to investigate, prevent, or take action regarding potential violations of our policies, suspected fraud, situations involving potential threats to the safety of any person and illegal activities, or as evidence in litigation in which we are involved.
More specifically, we may need to process your data or share your personal information in the following situations:
-Vendors, Consultants and Other Third-Party Service Providers. We may share your data with third party vendors, service providers, contractors or agents who perform services for us or on our behalf and require access to such information to do that work. Examples include: payment processing, data analysis, email delivery, hosting services, customer service and marketing efforts. We may allow selected third parties to use tracking technology on the Services, which will enable them to collect data about how you interact with the Services over time. This information may be used to, among other things, analyze and track data, determine the popularity of certain content and better understand online activity.
-Business Transfers. We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.
-Third-Party Advertisers. We may use third-party advertising companies to serve ads when you visit the Services. These companies may use information about your visits to our Website(s) and other websites that are contained in web cookies and other tracking technologies in order to provide advertisements about goods and services of interest to you. See more about third-party advertisers below in section 10.
-Affiliates. We may share your information with our affiliates, in which case we will require those affiliates to honor this privacy policy. Affiliates include our parent company and any subsidiaries, joint venture partners or other companies that we control or that are under common control with us.
-Business Partners. We may share your information with our business partners to offer you certain products, services or promotions.
4. DO WE USE COOKIES AND OTHER TRACKING TECHNOLOGIES?
In Short: We may use cookies and other tracking technologies to collect and store your information.
We may use cookies and similar tracking technologies (like web beacons and pixels) to access or store information. Specific information about how we use such technologies and how you can refuse certain cookies is set out in our Cookie Policy.
5. HOW LONG DO WE KEEP YOUR INFORMATION?
In Short: We keep your information for as long as necessary to fulfill the purposes outlined in this privacy policy unless otherwise required by law.
We will only keep your personal information for as long as it is necessary for the purposes set out in this privacy policy, unless a longer retention period is required or permitted by law (such as tax, accounting or other legal requirements).No purpose in this policy will require us keeping your identifying personal information for longer than 3 years after the date we last processed information on your behalf.
When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize it, or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.
6. HOW DO WE KEEP YOUR INFORMATION SAFE?
In Short: We aim to protect your personal information through a system of organizational and technical security measures.
We have implemented appropriate technical and organizational security measures designed to protect the security of any personal information we process. However, please also remember that we cannot guarantee that the internet itself is 100% secure. Although we will do our best to protect your personal information, transmission of personal information to and from our Services is at your own risk. You should only access the services within a secure environment.
7. DO WE COLLECT INFORMATION FROM MINORS?
In Short: We do not knowingly collect data from or market to children under 18 years of age.
We do not knowingly solicit data from or market to children under 18 years of age. By using the Services, you represent that you are at least 18 or that you are the parent or guardian of such a minor and consent to such minor dependent’s use of the Services. If we learn that personal information from users less than 18 years of age has been collected, we will deactivate the account and take reasonable measures to promptly delete such data from our records. If you become aware of any data we have collected from children under age 18, please contact us at Info@apex-seo.com.
8. WHAT ARE YOUR PRIVACY RIGHTS?
In Short: You may review, change, or terminate your account at any time.
Cookies and similar technologies: Most Web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your browser to remove cookies and to reject cookies. If you choose to remove cookies or reject cookies, this could affect certain features or services of our Services. To opt-out of interest-based advertising by advertisers on Our Services visit http://www.aboutads.info/choices/.
9. TCPA
APEX SEO LLC will at times utilize an automated communication system in order to quickly and efficiently communicate with leads. This may include e-mails, SMS, phone calls and voicemail drops. Due to recent changes to the Telephone Consumer Protection Act (TCPA), you are now required to provide prior expressed consent to receive automated communications on your mobile device. By submitting this information you are providing express consent to receive messages through automated calls, e-mails and/or SMS text messages on your mobile device(s). By submitting your information through the Facebook lead form you are agreeing to the following statement: "I give APEX SEO LLC and any affiliates or partners permission to contact me via my cellular device for automated phone calls and/or SMS text messages. By proceeding, I am stating that I am the owner of this cellular device and its user contract. I also certify that I will notify APEX SEO LLC l immediately if I change or deactivate this number."
10. GOOGLE, FACEBOOK, INSTAGRAM, TIKTOK
We along with third-party vendors, such as Google and Facebook use first-party cookies (such as the Google Analytics cookies) and third-party cookies (such as the Facebook Pixel) or other third-party identifiers together to compile data regarding user interactions with ad impressions, and other ad service functions as they relate to our website.
Google’s advertising requirements can be summed up by Google’s Advertising Principles. They are put in place to provide a positive experience for users: https://support.google.com/adspolicy/answer/6008942?hl=en
Facebook’s advertising requirements can be summed up by Facebook’s Advertising Principles. They are put in place to provide a positive experience for users: https://www.facebook.com/policies/ads/. To the extent that our services involve Facebook’s Custom Audiences feature, we comply (and expect that you, and all data you provide to us, complies) with its terms of service, which are found here: https://www.facebook.com/legal/terms/customaudience
Instagram’s advertising requirements can be summed up by Instagram’s Advertising Principles. They are put in place to provide a positive experience for users: https://www.facebook.com/policies/ads/
TIKTOK
Instagram’s advertising requirements can be summed up by Instagram’s Advertising Principles. They are put in place to provide a positive experience for users: https://ads.tiktok.com/help/article/tiktok-advertising-policies-ad-creatives-landing-page?lang=en
11. CCPA
This section provides additional details about the personal information we collect about California consumers and the rights afforded to them under the California Consumer Privacy Act or "CCPA."
For more details about the personal information we collect from you, please see the "What Information Do We Collect" section above. We collect this information for the business and commercial purposes described in the "How Do We Use Your Personal Information" section above. We share this information with the categories of third parties described in the "Will Information Be Shared With Anyone" section above. Company does not sell (as such term is defined in the CCPA) the personal information we collect (and will not sell it without providing a right to opt out). Please refer to our Cookie Policy below for more information regarding the types of third-party cookies, if any, that we use.
Your rights under the CCPA include:
- The right to notice. You must be properly notified which categories of Personal Data are being collected and the purposes for which the Personal Data is being used.
- The right to access / the right to request. The CCPA permits you to request and obtain from the us information regarding the disclosure of your Personal Data that has been collected in the past 12 months by us or our subsidiaries to a third-party for the third party's direct marketing purposes.
- The right to say no to the sale of Personal Data. You also have the right to ask us not to sell your Personal Data to third parties. You can submit such a request by visiting our "Do Not Sell My Personal Information" section or web page.
- The right to know about your Personal Data. You have the right to request and obtain from us information regarding the disclosure of your Personal Data over the past 12 months (the “right to know”). Once we receive your request and confirm your identity, we will disclose to you:
- The categories of Personal Data collected;
- The sources from which the Personal Data was collected;
- The business or commercial purpose for collecting or selling the Personal Data;
- Categories of third parties with whom we share Personal Data; and
- The specific pieces of Personal Data we collected about you.
- The right to delete Personal Data. You also have the right to request the deletion of your Personal Data that have been collected in the past 12 months. Once we receive your request and confirm your identity, we will review your request to see if an exception allowing us to retain the Personal Data applies. we may deny your deletion request if retaining the Personal Data is necessary for us or our service providers to:
- Complete the transaction for which we collected the Personal Data, provide a good or service you requested, take actions reasonably anticipated within the context of our ongoing business relationship with you, fulfill the terms of a written warranty or product recall conducted in accordance with federal law, or otherwise perform a contract with you;
- Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or assist in the prosecution of those responsible for such activities;
- Debug products to identify and repair errors that impair existing intended functionality;
- Exercise free speech rights, ensure the right of another consumer to exercise their free speech rights, or exercise another right provided for by law;
- Comply with any legal obligation or applicable law, including the California Electronic Communications Privacy Act (Cal. Penal Code § 1546 et seq.);
- Enable solely internal uses that are reasonably aligned with consumer expectations based on your relationship with us; or
- Make other internal and lawful uses of that Personal Data that are compatible with the context in which you provided it.
- The right not to be discriminated against. You have the right not to be discriminated against for exercising any of your rights, including by:
- Denying goods or services to you;
- Charging different prices or rates for goods or services, including the use of discounts or other benefits or imposing penalties;
- Providing a different level or quality of goods or services to you; or
- Suggesting that you will receive a different price or rate for goods or services or a different level or quality of goods or services.
California consumers may make a request pursuant to their rights under the CCPA by contacting us at Info@apex-seo.com. Please note that you must verify your identity and request before further action is taken. As a part of this process, government identification may be required. Consistent with California law, you may designate an authorized agent to make a request on your behalf. In order to designate an authorized agent to make a request on your behalf, you must provide the requester's valid government issued identification, and the authorized agent's valid government issued identification.
Please note that we cannot respond to your request or provide you with Personal Data if we cannot verify your identity and confirm the Personal Data relates to you. We will confirm receipt of your request within 10 business days. If you do not receive confirmation within that 10-day window, please contact us at the email address shown at the end of this Policy.
We will disclose and deliver the required information within 45 days of receiving your verifiable request. The time period to provide the required information may be extended once by an additional 45 days when reasonably necessary and with prior notice.
If you have an account with us, we will deliver our written response to that account. Otherwise, we will deliver our written response by mail or electronically, at your option.
Any disclosures we provide will only cover the 12-month period preceding our receipt of your request. The response will also explain the reasons we cannot comply with a request, if applicable. For data portability requests, we will select a format to provide your Personal Data that is readily useable and should allow you to transmit the information from one entity to another, without hindrance.
Our disclosure will be provided free of charge, unless the request is excessive, repetitive, or clearly unfounded. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.